What the heck is an Agvocate?

Picture this; Kansas City plagued by “AgNerds” from coast to coast, most meeting for the first time in “real life”, with one common trait causing this gathering……. A passion for the Agriculture industry!

Well, that happened last week.  I was fortunate enough to have been accepted to attend the AgChat Foundation’s “Agvocacy” 2.0 training (ACFC12) last week in Kansas City.  There were about 114 individuals from around the country representing all genres of the Agriculture industry.  I was finally about to put faces to the names of many people I have been communicating with through social media.

In addition to finally meeting everyone at the ACFC12, I was very fortunate and honored to have received the Chris Raines (@iTweetMeat) memorial scholarship to attend the training conference.

So what the heck is an “Agvocate”?  Well to put it plain and simple, it’s anyone who advocates for the Ag industry.  Anyone who supports the Ag industry or works to tell the Agriculture story is an “Agvocate”.

ACFC12 gave “Agvocates” insight on telling agriculture’s story face-to-face and through social media.  So why is social media important to “Agvocacy”?  Well according to social media expert Roy Morejon this year’s Oriella Digital Journalism Study over 55% of study participants gathered new information via blogs.

ACFC12 was influential to training new and old “Agvocates” the in’s and out’s of social media, blogging and storytelling with new and innovative was of capturing an audience and connecting with any customer of agriculture.  Well enough talk, I wanted to share a few action shots of ACFC12 with a little insight about each shot.

The early bird gathering of Agnerds for ACFC12

Had the opportunity to meet Marie Bowers of Oregon. She brought some mad bull riding skills with her! Giver her a follow @MariB41

Finally put a face to @KMRivard (Kelly Rivard) who works for AdFarm in Kansas City

Ag products from coast to coast and every state in between!

Many of the Agvocates participated in the ACFC12 Swap meet.  Agvocates from all over brought Ag products that represented the industry.  Great insight on genres of Ag that are unique to other areas of the US.

Had my second meeting with @EBurnsThompson (Elizabeth Burns-Thompson)

Second meetup with @JPLovesCotton (Janice Person) Janice is a very inspiring Ag and travel blogger.

These are just a few of the awesome Agvocates that attended ACFC12, many of which I had never met but now call my firends!